Avanthika Gupta
NIFT Graduate
2017
Select Campus
Kannur
Select Department
Fashion Communication Department
80 words summary write-up.
Avantika Gupta has built a career blending storytelling, culture, and creativity. Starting as Fashion Sub-Editor at Pinkvilla, she later moved into entertainment and content at Big Bang Music, a collaboration between Sony Music India and Collective Artists Network. Now Creative Partner at Condé Nast India, she develops branded narratives across Vogue, GQ, Condé Nast Traveller, and Architectural Digest. Guided by curiosity, consistency, and conviction, she believes in trusting her instincts, staying resilient, and letting meaningful work speak for itself.
200 words detailed write-up including current position, career arc and major milestones.

Avantika Gupta, Fashion Communication, NIFT 2017, has built a career at the intersection of storytelling, culture and creativity. Her journey began in editorial as Fashion Sub-Editor at Pinkvilla, before moving into the world of entertainment and content at Big Bang Music, a collaboration between Sony Music and Collective Artists Network. Today, as Creative Partner at Conde Nast India, she crafts branded storytelling across Vogue, GQ, Condé Nast Traveller and Architectural Digest, creating narratives that connect brands with contemporary culture.

At the heart of her journey is a belief in curiosity, consistency and conviction. Her approach is rooted in immersing herself fully in the work, trusting her instincts and showing up with intent every day. For Avantika, honesty, resilience and persistence remain the most valuable tools in any creative pursuit. Her advice is simple: back yourself, stay the course and let your work speak for itself.